Hypnotik is the private label of our long-time client, MMA Warehouse. They came to us looking to build a microsite on Shopify Plus for this special brand with a bold, clean look.
Custom Shopify Scripts
Shop ‘Till You Submit’
The collection page includes with a fresh take on the ‘quick view’ hover functionality, allowing customers to select the preferred colours sizes of products, as well as add them to cart, directly from the collection page.
Shop the Latest Trends
The homepage features a custom Instagram widget that is native to their shop and doesn’t require any third-party app or API integrations. This tool allows Hypnotik to showcase a curated gallery of their favourite Instagram images showcasing their products, and then direct customers to the appropriate product page where they can buy it for themselves.
Seamless User Experience
We designed the mobile experience to have an app-like feel, aimed at having an easy to use product page with a large, simplified UX. Ideal for thumbs that have been broken more than once.
“We came to Pointer to design a brand microsite to showcase our newly launched line, Hypnotik. The purpose of the site was a more simplified homepage design with clear, no nonsense navigation in comparison to our e-commerce store for MMA Warehouse (which they already did an excellent job re-designing) and they nailed it from start to finish in a short time frame. I'm always impressed with the concepts the Pointer team come up with with very limited direction.”